Hailey Morgan’s made Alaska her home and has embraced the state’s natural splendor by translating what she sees around her into her own unique style of art. She’s also a master at creating a very well-rounded and sustainable art business by selling in a number of different places. Learn the different sales avenues Hailey utilizes, what she does to produce the best results and how she sets herself apart from other artists.
Professional skier + writer Drew Petersen exudes a passion for what he does. He understands that the game has changed and has made the calculated decision to merge his skiing, storytelling and business acumen together to propel his career forward. In our conversation, Drew shares his creative process for skiing + writing, one crucial piece of advice for anyone wanting to be a pro athlete + what he wished he knew when starting out as a pro skier.
Cody Kuehl is an artist who’s generous with his time, loves helping others + puts effort into building a strong community of local artists who support one another. In our conversation, learn the importance of showing your work and developing thick skin + what his sales strategies are for festivals, conventions and shows.
Ruel is the type of person you quickly feel a kinship with and his ability to forge strong relationships has been integral to his career success. He’s painted large murals, acted with Jack Black and Jon Heder, designed sets for director Steven Soderbergh and worked on the TV show The Bachelor. In our conversation, Ruel shares his winding path and how he’s managed to successfully embrace and build upon his many disciplines.
Emerging ski + outdoor photographer Sam Watson is forging his own path in the outdoor sports industry. In our conversation, Sam shares why persistence + follow through creates more opportunities, why you’ve got to love what you’re doing + which skill is most important when working with clients (it may not be what you think!).
After earning a business degree and an MBA, Thomas “Detour” Evans decided to become a full-time creative. While he credits some of his success to his education, he also stresses the importance of putting in the hours. In our conversation, Detour shares social media tactics for successfully attracting clients like the NBA, David Letterman + Mountain Dew, his pricing strategy + ways he diversifies his income streams.
Alexandrea Pangburn got her start as a paid artist doing pet portraits in Columbus, Ohio. She then moved to Golden, Colorado and is now able to focus on commissioned work, murals and her own art in addition to managing the gallery at RiNo Made, an art store in Denver. In our conversation, she talks about how she networks, how her first mural became a huge marketing piece & how Instagram has been helpful.
Shae “SRIL” Petersen’s roots are in graffiti and he spent many years as a graphic designer. Then, after getting a divorce, he decided to chuck the well-paying job and dive back into art as a full-time aerosol artist. Here he shares how his success has affected him both positively and negatively, ways he differentiates himself + some thoughts on what it takes to get what you want in life.
Leia Bell graduated with a BFA in Printmaking and started out making poster art for bands at a local concert venue. Now she and her husband Phil run Signed & Numbered, a custom frame shop + art gallery. In our conversation, Leia shares how she “got discovered,” how she and Phil run their business as a married couple and the different ways they earn a living.